We’re about to see an explosion in podcast syndication. Not only are the ranks of podcasters growing rapidly, but a number of sites and services that want to aggregate podcasts have appeared with many more to follow shortly. There are already at least three syndication channels through which I’d like to publish IT Conversations content.
The problem is that I’m releasing way too many programs to manually upload files and enter metadata into three or more web sites. It could easily take a few hours every day, and as the number of syndication deals, it just gets worse.
So I think we — the podcasting community — have a chance to create a standard for the syndication of podcasts. I don’t think RSS is the best way to do this because the large aggregators aren’t going to want to be polling all the producers all day long. Better would be something like OPML and the ipodder.org directory for which a publisher creates and XML file and then pings the recipient, asking that the file be retrieved. Either that or a REST-style HTTP POST to accomplish the same thing. Or XML-RPC?
How to pull this off? Perhaps the best starting point would be to try and get the aggregators/syndicators together. If you’re in that category and would like to participate in the discussion, send me a note (email@example.com). Let’s just see who replies for now.